Skip to main content

Reaction to Tiger Woods Nike Commercial



There has been tons of debate and many, many, comments over the recent Nike commercial with Tiger Woods featuring the voice of his father, Earl Woods.  While the impending return of Tiger Woods’ return to the golf course this week in Augusta is the main story surrounding Woods, many question his judgment in regards to approving such an advertisement. 

It is well aware that the repairing of the Tiger Woods brand is well under way. Tiger is attempting to “let us in” and humanize himself with the ad without having to speak or say so himself. However, the  biggest issue is in regards to the voiceover which is his late father’s voice.

The controversy is surrounded by the usage of his deceased father, and the ambiguity of the message by his father in the advertisement. Despite the comments being taken from a sound byte, the comments leave questions on whether it is intended to be Earl Woods talking to his son in a heavenly/morbid style of manner, and whether the comments are in regards to his recent troubles with infidelity and public backlash.

Honestly, my initial reaction to the ad is not as crazed as the majority public opinion. Is he using his deceased father to help repair his image? I highly doubt it. Tiger always has valued his father and their relationship. In the toughest time in his career, it may have been a way for him to seek and share his father’s words of wisdom. 

I find it very difficult for anyone to tell another person about their feelings for their father, and whether they are exploiting their parent’s death. Tiger and Earl Woods relationship, and how Tiger feels his father would respond if he were here would only be known by Tiger. 

Although some may think other wise and look down upon it, there is some merit to the commercial. The advertisement by Nike and Tiger has everyone talking about Tiger Woods and the commercial. For the first time in almost half a year, its not in regards to women and “sex abuse”. 

In fact, I found the commercial to be very powerful, direct, and creative. Another great job by Nike, and if he wins the Masters, this commercial will just be a another checkpoint in what could be a huge return story for Tiger Woods.

Recently Read Posts

CM Punk's Return - Perfect Timing for the Symbol of Anti-WWE

Looooooooook in my eyes, what do you see?! The lyrics to Cult of Personality, especially that first bar,  never felt so fitting for CM Punk as it did last night.  For the most part, everything that is CM Punk's return to wrestling last night at AEW Rampage ties directly into my latest thoughts on pro wrestling - the company is making it must-see destination television, an element desperately needed from pro wrestling.  Last night was incredible as again, it was another moment that made wrestling feel alive - with a wild and energetic pulse. It was one of the coolest moments in pro wrestling that you knew was coming, expected, anticipated, and it was everything and more. Again, MUST-SEE television. That's hard to do.  For me, it wasn't just Punk's return to pro wrestling, but the mere presence and voice of his inclusion in today's space. We know that Punk can deliver on the microphone - probably his best and most signature attribute. We also know that yes, he can

Shoulda, Woulda - Ehhh: Thoughts on the Ending to the 2021 Yankees Season

I've waited to write this post. After all, it's been a tremendously emotional season...well, for the fan base that is.  For me, everything about this year's Yankees playoff run - or exit - was expected. This team, was as complex and complicated of a team as we've seen in a long time. Bad? No, I wouldn't say that. And I know that may trigger some in the fan base - but bad teams just don't make the playoffs in baseball. However, this team was incredibly flawed - to a glaring fault. Rooted deep, deep, deep in a philosophy that currently drives the organization and has now proven to be fruitless - and even more so year after year.  So no, I never expected this team to do much other than possibly surprise me with a deep playoff run. We've seen glimpses of this team's conflicting identity by running the bases, moving runners, getting timely hits, and looking somewhat threatening to the rest of the league. And yet, we've seen this team play terrible defense

Sunday Sundown Rundown - 10/10/21

3 Up 1. Moderna Vaccine to Low Income Nations - In a world where the idea of "pandemic" now feels like a state of mind or the privilege of belief, Moderna has decided to aim its efforts in getting at least 1 billion doses to low-income countries the COVID vaccine. I'll save the "vaccine" chat for another time - but this is pretty awesome by Moderna. And oh yeah, highly needed.  2. Candace Parker and Diana Taurasi - Two absolute legends of the WNBA had some legacy-cementing moments this week. Parker lead her hometown Chicago Sky into the WNBA finals, and Taurasi, was named the GOAT of the WNBA by fans. Because well, she is. Congrats to both.  3. Netlfix's On My Block - For the second week in a row I'm putting a personal - and admittedly, biased - selection in the "Up" section. One of my favorite shows by Netflix, On My Block , released its fourth and final season, and yes, I binged it on my daily commute home. Gonna miss the crew from Freeridge.

The Pondering 10 - Yankees Fandom Annoyance

I'm a New York Yankees fan. If you haven't gotten that already from this blog, then the surprise declaration gives you a small set up for this latest Pondering 10 post. Yes, the Yankees are having a challenging year, and there are so many discussions and breakdowns that can be had that are productive, beneficial, and enlightening to why this season is unfolding the way it is.  You know what is not helpful? Yankee fans antics. Ironic, huh? I've long since realized that I'm associated with this fan base than can be overbearing and at times, super annoying. However, none more so than this year. Listening to sports radio, Yankees Twitter, and talking-head television has made that more clear than ever before.  With that said, here is my Pondering 10 on my Yankees Fandom Annoyance: